Community Blogging Builds Community Ties and Awareness
RISMEDIA, March 24, 2006 Full Story — Blogging Systems announced today, the availability of its newest version of Community Publisher. "Blog use and creation is growing at a phenomenal rate."
According to Technorati, a leading weblog authority, the blogosphere doubles about every 5.5 months. Technorati points to March 2006 as a month in which they tracked over 27.2 million weblogs. This number is nearly double the number of blogs they were tracking 5 months prior. " “As blogs become an accepted communications medium, [appraisers] real estate agents and brokers are realizing they can capitalize on a tool that helps them increase community ties and build local brand recognition,” said Richard Nacht, CEO of Blogging Systems. A locally flavored blog, sponsored by a real estate professional, promotes:
- increased awareness via [potentially] thousands of visitors each month
- clear positioning as a key provider of local information
- increased “touch points” with local customers and prospects
- an additional revenue stream via community ads & sponsored links
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